Funded by the Government of the United Kingdom and the Government of Netherlands, ERR aims to stimulate the economy through revitalizing the competitiveness of micro, small and medium sized enterprises (MSME-s). MSME-s constitute the backbone of the Albanian economy, accounting for 99.8% of the total number of enterprises and 81.6% of all employment. Supporting their recovery and resilience capacities is thus deemed to be crucial for the revival of the economy.

The main objective of this 3-year programme (January 2021- December 2023) is to support the private sector through two successfully tested business development approaches focused on MSME-s – In Motion and the Supplier’s Development Programme.  

In Motion seeks to boost productive capacities and broaden market reach for micro and small enterprises by supporting them in innovating traditional business models, improving business infrastructure, and strengthening their commercial image. The methodology was first piloted with 15 micro enterprises in the Municipality of Durrës in the aftermath of the November 2019 earthquake, facilitating their reopening through grants for the purchase of damaged equipment, as well as support to improve entrepreneurial skills and recreate their businesses’ commercial image. After the pilot intervention, In Motion was scaled up to support respectively 35 and 13 micro enterprises in the municipalities of Tirana and Kavajë, with Lezhë Durrës and other municipalities to follow during 2023. In practice, In Motion is implemented through thoroughly certified local business consultants, who provide training and tailored consultancy to selected businesses. 34 business consultants have been currently certified in the In Motion methodology. Beside the support from business consultants, beneficiary businesses also are supported by graphical designers who provide assistance in rebranding their commercial image.