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Digital In Motion Methodology

What it consists of

The Digital In Motion methodology supports micro and small businesses with a low level of digitalization, step by step, to reactivate their business and discover new ways to reach their customers, showing how technology can boost their operations through increased sales, greater efficiency, stronger competitiveness and enhanced innovation. Additionally, it provides guides with practical tips and easy-to-implement tools, tailored to the specific needs of each business:

Blue tile logo reading '#ONMOTION' with a separate 'DIGITAL' tile on a gray checkered background.
Diagnóstico integral

Offer simple, practical and accessible technological tools, adapted to each business's level of digitalization.

Imagen comercial

Prioritize low-cost, high-impact solutions that generate fast and visible results.

Incremento calidad

Design a human-centered approach, with technology that solves real, everyday business challenges.

Innovación modelo de negocio

Strengthen the business's digital capabilities to improve its productivity, competitiveness, and confidence in the use of technology.


How we intervene

DIM assesses the business's level of digitalization and supports it, step by step, through its digital transformation over three months. 

Diagram about Methodological structure of the programme

What we want to achieve

We support businesses with a low level of digitalization in making the leap toward the digital economy, strengthening their competitiveness and their capacity to grow sustainably. 

Emprendimientos

Some experiences

Behind every methodology are real people, businesses, and communities who have put it into practice. In this section, we share some of these experiences: real stories from entrepreneurs, together with publications documenting the results achieved across different countries. A glimpse of how this methodology comes to life on the ground.