The Guyana Elections Commission (GECOM), in collaboration with the United Nations Development Programme (UNDP) in Guyana through a strategic and valuable contribution from the Government of the United Kingdom (UK), successfully hosted a one-day workshop on ‘Strengthening Communication Strategies for Electoral Integrity’ at the United Nations House in Georgetown.

This initiative reflects the shared commitment of GECOM, UNDP and UK in fostering transparent, inclusive, and credible electoral processes. The workshop was designed to enhance GECOM’s strategic communication capacity in the lead-up to the 2025 elections. Further it demonstrates the importance of proactive, timely, and accurate public engagement which are essential to building trust in democratic systems—particularly in an era of rapid information flows and increasing disinformation. The workshop served as a platform to align efforts toward a unified vision of informed civic participation and institutional resilience.

The workshop covered a range of critical topics including:

• Civic and voter education strategies
• Promoting information integrity and countering disinformation
• Anticipating public information needs and managing the news cycle
• Crisis communication planning and response
• Media engagement and relationship building
• Social media management and digital outreach

Participants engaged in interactive sessions, scenario-based exercises, and peer learning activities designed to equip them with practical tools and frameworks for effective public engagement. A key outcome of the workshop was the development of a unified GECOM-branded identity for the 2025 elections, along with strategies to reach diverse voter groups including youth, first-time voters, women, persons with disabilities, and marginalized communities.