Empowering Solomon Islands Market Vendor Leaders Through Hands-On Value Addition Training

July 22, 2025
Group of people standing in a bright room with tables displaying various jars and packets.

Participants display their valued-added products with First Secretary Australia High Commission Solomon Islands, Eliza Woolcock.

UNDP

In a nation where community markets form the heartbeat of local economies, a transformative four-day Training of Trainers (ToT) workshop held from 7 to 10 July in Honiara, Solomon Islands, has equipped 20 passionate market representatives—mostly women—with the skills, confidence, and tools to become champions of value-added enterprise.

This training, supported through the Markets for Change (M4C) Project, aimed to address a critical challenge: how to move beyond fresh produce sales and build sustainable small businesses that add value to local crops. Women vendors were taught on the importance of investing in practical skills, facilitation techniques, and peer mentoring, the workshop has created a new wave of community trainers poised to ignite change across Solomon Islands markets.

A Community-Driven Purpose

The primary goal of the workshop was to train selected leaders from market vendor associations across the Solomon Islands in value-adding techniques and enterprise development. Participants strengthened their understanding of value addition and food safety, enhanced product packaging, branding, and marketing skills, improved financial literacy and business planning and gained facilitation tools for effective community training and promoting peer learning and collaboration.

From the Ground Up: Local Crops, Real Impact

This wasn’t a typical classroom session—it was a hands-on, experiential journey powered by ingredients like ginger, cassava, coconut, banana, and pineapple. The daily activities included:

•    Root crop flour processing, jar sterilization, food safety basics
•    Virgin Coconut Oil production, jam making, cordial juice preparation
•    Chutney production, chip making, syrup preparation
•    Packaging techniques, cooking demos (pancakes, cakes, bread), product display

By focusing on locally available produce, the training ensured that every technique could be replicated directly in village markets and homes, turning everyday crops into sustainable income sources.

Evaluations to Measure Growth 

Pre-training evaluations revealed that most participants entered with limited or no knowledge in value addition and food processing. Few had ever trained others, and many lacked confidence. 

By the end of the workshop, participants feedback revealed the following:
•    All participants rated their knowledge as “good” or “very good”
•    Each could name and demonstrate multiple techniques confidently
•    Nearly all described themselves as “prepared” or “very prepared” to lead training in their own communities.

This measurable shift in capacity is testament to the workshop’s progressive structure—starting with theory and quickly moving into real-world practice.

The Value Adding ToT workshop yielded tangible, high-impact results across market vendor associations in Munda, Gizo, Auki, and Honiara. Participants are now confidently positioned to train others, generating ripple effects across both rural and urban marketplaces. Products developed during the training are now safer, professionally packaged, and more appealing—enhancing market competitiveness and increasing vendor income. The strengthened collaboration among market associations has fostered a more future-focused, resilient network of local entrepreneurs. Donor investment has thus translated into grassroots leadership, community-level empowerment, and scalable sustainability—demonstrating how targeted support can drive lasting economic transformation from the ground up.

Voices of Change

Participants shared powerful testimonies highlighting the training’s impact:

Trainer, Ms Karina, from Vanuatu was grateful for this opportunity. “I sincerely thank DFAT for funding the Markets for Change (M4C) project, and UNDP for enabling my travel from Vanuatu to facilitate this transformative Value Adding Training of Trainers for market vendor associations in Munda, Gizo, Auki, and Honiara. The women market vendors demonstrated enthusiasm and commitment over the four days, each embracing new techniques and built practical, market-ready skills. With the support materials in hand and five representatives from each association, they are now equipped to lead future trainings and apply what they have learned—not only to uplift others, but to develop their own value-added products and ventures. I look forward to seeing your creations proudly displayed in your markets, reflecting shared knowledge, local entrepreneurship, and community resilience.”

“My name is Amoqula Daga, and I would like to sincerely thank UNDP for providing this transformative training, and DFAT for funding the Markets for Change (M4C) project that made it possible for us—members of the Market Vendors Association—to gain practical value-adding skills over the past four days. The support, and the opportunity to learn directly from Karina, who travelled from Vanuatu to share her expertise, means so much to us. We now know how to turn often-wasted produce like cassava, ginger, coconut, and fruits into jams, chutneys, flour, chips, cordials, and virgin coconut oil—skills that will help reduce waste and boost our livelihoods. The hands-on experience, easy-to-follow recipes, and practical knowledge we received will empower us not only to improve our own businesses but to confidently teach our fellow vendors. Thank you again for believing in us and helping make meaningful change possible in our markets.”

Grace Tavisi from the Central Islands Province mentioned that this is first time attending a Value Adding Training of Trainers (TOT), delivering this practical, hands-on Value Adding Training of Trainers. "Over four days, we gained vital skills in food safety, waste reduction, and product transformation—turning cassava, ginger, coconut, and pineapple into jam, flour, cordial, and tea. For many of us, like myself and Grace from Honiara, this was our first time experiencing such deeply engaging training. Karina’s step-by-step guidance from Vanuatu made complex processes simple and achievable, building our confidence to become trainers and create market-ready products that extend shelf life and generate income. This training is not only helping us grow as entrepreneurs—it’s empowering us to uplift fellow vendors in our communities."

A smiling woman in traditional attire holds a basket and fans, surrounded by crafts in a stall.

Karina Lavronian, Value-add trainer.

UNDP
A woman in an apron prepares food in a well-lit kitchen with bowls of ingredients.

Amoqula Daga.

UNDP
A woman with short, curly hair smiles while wearing a blue floral top, standing indoors.

Grace Tavisi.

UNDP

Why This Training Matters to Communities
This ToT workshop is more than a training. It’s a scalable development model for the Solomon Islands. As local trainers return to their communities, they carry knowledge not only in their minds—but in their hearts, ready to empower others and make tangible changes on the ground.

“My name is Alecs Podokana, and I’m incredibly grateful to have participated in the Value Adding Training of Trainers program through the Markets for Change project, generously funded by DFAT and delivered by UNDP. Before this workshop, I had no understanding of what value adding meant in agriculture, but over four days, I learned how to turn overlooked crops like cassava and ginger into high-quality products such as flour and instant tea—skills that will help reduce waste and strengthen income. The hands-on sessions helped me discover the importance of hygiene, food safety, and product handling, giving me the confidence not only to produce these items myself but to train other women in Gizo Market Vendors Association. This training has truly opened my eyes to new possibilities, and I’m proud to carry this knowledge forward into my community.’’

The ToT initiative marks a pivotal shift in strengthening the resilience and innovation of market vendor leaders across the Solomon Islands. By blending hands-on technical learning with the wisdom of peer exchange, especially from the experienced Vanuatu trainer, this program does more than transfer knowledge—it energizes entrepreneurial spirit.

The inclusion of a regional trainer introduces a refreshing peer-to-peer dynamic that resonates deeply with vendor leaders. Learning from someone who shares similar cultural and market realities fosters trust, relatability, and confidence. As participants witness real-life examples of success and innovation from a neighbouring Pacific island, their belief in what's possible grows—boosting business morale and collective motivation.

Beyond mindset, this training arms vendors with practical, market-savvy skills to turn everyday products into higher-value items. Whether it’s transforming coconut into artisanal oil or crafting dried fruits for tourism sales, vendors gain tools to diversify their product offerings and cater to wider, more lucrative markets. This not only increases earning potential but also cushions local economies against seasonal fluctuations and supply chain uncertainties.

The 20 market vendors are now qualified trainers themselves, and they are empowered to ripple the impact further, mentoring fellow vendors and building a self-sustaining cycle of innovation and growth. This will result in a more connected, confident, and capable vendor community, equipped with the knowledge, skills, and inspiration to elevate their market game and lead their peers into new economic horizons.

Markets for Change (M4C) is a regional initiative aimed at improving the economic security and working conditions of women market vendors in Fiji, Vanuatu, and the Solomon Islands and Samoa. M4C focuses on strengthening market infrastructure, vendor capacity, and gender equality to create more sustainable and inclusive marketplaces.

The M4C project is implemented by UN Women in partnership with UNDP and with support from the Government of Australia. 

For more information, please contact: 

Jilgina Kimisi, Project Associate Markets for Change Project, Solomon Islands on email: jilgina.kimisi@undp.org or Vilisi Veibataki, Markets for Change Project Manager, UNDP Pacific Office in Fiji | vilisi.veibataki@undp.org | +679 3227701