CHAPTER 4 - The archive, data analysis and text analysis

Scenarios from The Sahel: Working in Partnership to Stop AIDS
Replication Guide
Dakar, Senegal - April 1999

2. Potential objectives and outputs of this phase

"There are a lot of scenarios that we could make use of in our work. We need to explore ways to get the most out of those scenarios."

Consensus observation of the final, regional jury

Please remember that these sections on objectives and outputs can also provide you with arguments which you can incorporate into fundraising documents and firepower for direct dialogues with funders.
In addition, please bear in mind that the following can be expressed as explicit project objectives subject to monitoring and evaluation.

a. Archive establishment / data entry

The development phase of the archives is an opportunity to achieve the following:
C Capacity building: training in data-entry skills. By training a group of individuals in data entry in the run-up to actual archive development, you could be bolstering the technical capacities of those individuals, their organizations, and the local AIDS-prevention community in general.

C Capacity building: enhancing an existing documentation center. The Scenarios archives are able to reinforce an existing center in several ways, including: diversifying the resources available there, increasing its public visibility (perhaps even on an international level), and making it a stronger pole of attraction for local structures.
C Project continuity. Data-entry in the context of this phase of a Scenarios project can be extremely labor-intensive and make huge demands on the time of the data-processors; you might need to make provisions for several people to work together over an extended period. As such, this is an opportunity to keep many people involved in the project in a hands-on fashion. (As you will see in the next chapter, this also applies to film production and distribution. With clever planning, you can keep a considerable number of people actively involved in the project in one capacity or another from the planning and preparation stage all the way through film production and distribution, despite the technical diversity of the various elements.)

b. Archive materials available to serve as basis of spin-off activities of project partners or other interested individuals

By making all scenarios written during the contest easily accessible to interested parties, you are creating a situation in which the following objectives can be achieved:
C The AIDS-prevention community continues to interface with the young authors through the works of the latter. The dialogue between the two parties, which began during the contest (i.e., when young authors sought out the advice of local human resources) and carried on in a different form during the selection process, does not come to an end; the archives allow that dialogue to continue in a rich, diversified manner.
C The effort of the young authors is further validated. The young people said that they wanted to contribute to the fight against AIDS. The archives provide many of them the chance to realize their goal in a singularly far-reaching way _ and not just the fortunate few who win the Scenarios contest.
"What's really too bad is that there are a lot of good scenarios among those not selected."

Maïmouna Samaké, COFDEF/AMAFA, member of the Senegalese pre-selection jury

C Useful products for the AIDS-prevention community are created based on the young people_s contributions. Interested parties are able to take ideas from the archival materials and run with them to produce theater plays, publications, slide shows, and much more.
"This is a big data base. For all of us who are involved practically every day with theater pieces, sketches and the like, it's an extraordinary source of inspiration."

Sene Waassour Sadji, Hibiscus International, member of the Senegalese pre-selection jury

_Among the scenarios received, there are some that we could indeed use in other media, like the radio. One of the scenarios was written in the form of a fable, for example. I sure think that fables would work really well on the airwaves._

Mahamane Berthé, CESAC/Bamako, member of the Malian national jury and the final, regional jury

C Open up potential longer-term prospects for some of the young participants. The Scenarios from the Sahel archives have attracted the attention of talent-seekers from other domains. One example is a local cartoon company that came looking for good graphic artists. They examined some of the comic strips that had been submitted during the contest and subsequently contacted one of the participants.
"In the archives, we now have a good source of documentation. We have seen some real talent _ young people who can draw well and can make comics. We could call on those same young people to try to publish some comics for awareness-raising activities."

Moussa Sow, Avenir de l'Enfant/Rufisque, member of the Senegalese pre-selection committee

c. Analysis of the questionnaire data

By taking a close look at the information provided by young people on their questionnaires, and by circulating the results of your analysis, you are in a position to reach the following objectives:

C Capacity building in data analysis. Team members will have the opportunity to become well-versed in the software and methods you choose for data analysis.
C Evaluate the contest distribution strategy and illustrate in detail the reach of the contest. The questionnaire can provide information on how well the project in general, as well as individual structures, were able to mobilize the target population. Depending on how you decide to design it, the questionnaire can paint a picture of the contest participants by giving you breakdowns by age, sex, level of schooling, region, etc. Furthermore, it can let you know which specific publicity methods (contest posters, radio ads, etc.) were most effective in reaching the participants.
C Refine contest methodologies with a view to carrying out the process on a larger scale or repeating it. If you include a questionnaire during a small-scale, pilot Scenarios contest, it can reveal if the distribution strategy you have developed is appropriate for achieving your objectives. If you intend to carry out the process at intervals of, say, two or three years, the questionnaire can tell you how you can do better the second time around. In the case of Scenarios from the Sahel, we have determined that we would like to be more effective during the Scenarios 2000 contest at reaching out-of-school youths, girls/young women, and young people living in rural areas than we were in the Scenarios 97 contest.
C Provide the AIDS-prevention community in your area with valuable data for understanding the current situation better and for improving HIV-related strategies and activities. In the case of Scenarios from the Sahel, the primary focus of the questionnaire (determined through dialogue with those involved in HIV prevention and care in this region) had to do with young people_s actual and desired sources of information on HIV/AIDS.

d. Analysis of texts

"Scenarios from the Sahel is now a source of inspiration for all those who work on HIV/AIDS. I think that we should be able to publish books that summarize everything that we have seen here and then make them available to all the schools of Senegal."

Pape Charles Mbengue, MAT/Senegal, member of the Senegalese pre-selection committee

Archive-based text analysis is a way to enhance and deepen the qualitative analytical processes that began during the selection phase. Indeed, it is an opportunity to verify and complement the jurors_ conclusions about text content. By carrying out text analysis on a selected group of texts and circulating your findings, you can:
C Help the AIDS-prevention community continue to interface with the young authors through the works of the latter.
C Further validate the effort of the young authors. This is additional confirmation of the fact that the contest participants have indeed been listened to, that their contributions have been taken seriously, that their creative contributions are at the heart of an entire process.
C Build the capacity of local individuals and structures. The people who participate in this activity will become proficient in a form of qualitative research and evaluation that is likely to be as yet unfamiliar to them.
C Reach a profound understanding of the participants_ perspectives on a given topic, their concerns and proposed solutions, and the language that they use.
C Evaluate your own strategies and activities in the area of HIV/AIDS, those of your organization, and/or those of the AIDS-prevention community in your region in general.
C Draw on your findings to formulate recommendations for improvements in HIV-related strategies and activities.
Please remember that by sharing information on lessons learned from your experiences regarding the archives created in the context of your project, you will be achieving another important objective, namely contributing to the ongoing improvement in Scenarios methodologies.

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