UNDP’s panda campaign kicked off in Korea to promote Sustainable Development Goals

Apr 21, 2016

 

Yongin, April 21 - Today the opening ceremony for the Global Art Exhibition of Giant Panda was held at the Samsung Everland Exhibition Hall of Giant Panda Pavilion in Yongin, South Korea. The event was supported by the United Nations Development Programme (UNDP), who also kicked off the Korean leg of its global Panda Naming Campaign for UNDP’s first Animal Ambassadors for the Sustainable Development Goals (SDGs).

The opening ceremony was attended by the Vice Minister of Environment of the Republic of Korea, Mr. Chung Young-man, China’s Ambassador to the Republic of Korea, Mr. Qiu Guohong, as well as Mr. Artemy Izmestiev, Officer-in-Charge of UNDP Seoul Policy Centre, among other representatives from governments of both the Republic of Korea and China, private sector partners and celebrities.

The Art Exhibition of the Giant Panda highlights artwork about pandas and ‘conservation across national boundaries’, and features artists from around the world. The exhibition will be open in Korea until 28 April, after which it will head to Hong Kong, Tokyo and Beijing.

This event is a follow-up to China and the Republic in Korea’s Year of Tourism, as part of which, in March this year, a pair of giant pandas were loaned by China to Korea for 15 years, and now live at the Samsung Everland Resort.

Along with the art exhibition, the event also kicked off UNDP’s Global Panda Campaign in Korea, designed to raise public awareness of the SDGs. In January this year, UNDP designated two panda twin cubs to become the first-ever official Animal Ambassadors for the Sustainable Development Goals and launched a global naming campaign. The campaign includes over 21 zoos from 13 countries that will help spread the message of the SDGs and encourages worldwide participants to submit a video about which SDG is most important to them. The winner will be given a chance to go to Chengdu and be a ‘Panda Envoy’. So far, over 900 people from countries around the world have gotten involved in the campaign.

 “The panda has long been seen as an ambassador for the environment, and stands as an excellent representative for many of the new SDGs, especially those on climate action and sustainable development,” said Mr. Artemy Izmestiev, Officer-in-Charge of the UNDP Seoul Policy Centre. “They highlight the importance of promoting the sustainable management of forests and halting deforestations, and how vital it is to mitigate the impact of climate change and the urgent action that must be taken to reduce the loss of natural habitats and biodiversity. By linking pandas and the SDGs, this campaign offers a fun and inventive way for UNDP to convey the important message of these goals.”

The art exhibition opening was co-organized by the China Wildlife Conservation Association (CWCA), Sichuan Wildlife Conservation Association, Sichuan Foundation for Giant Panda Conservation, and The Chinese People’s Association for Friendship with Foreign Countries (CPAFFC) of Chengdu, with support from UNDP. A number of government officials also attended the ceremony from both the Republic of Korea and China.

UNDP is deeply involved in all processes around the SDGs roll out. We are bringing our extensive programming experience to bear in supporting countries to develop their national efforts. The UNDP campaign highlights the necessity of the 17 Sustainable Development Goals to protect life on land and water, and promote the use of affordable and clean energy in order to conserve one of the world’s most endangered wild animals. In the Republic of Korea, UNDP’s campaign will mainly focus on the role of development cooperation in the implementation of the 2030 Agenda.

To get involved in the campaign and to upload your SDG selfie video and name suggestions, please visit: www.sdgpanda.org.

Contact information

China

Ms. ZHANG Wei, Chief Communications Officer, UNDP China

Tel: +8610 8532 0715, Email: wei.zhang@undp.org

Republic of Korea

Ms. Hye-Jin PARK, Communications Analyst, UNDP Seoul Policy Centre

Tel: +82-2-3290-5199, Email: hyejin.park@undp.org