Doing Business with the Poor
Dreams happen for a reason – so they could be achieved one day. And for Labinot Gashi – an entrepreneur from the Rogova region in the outskirts of Gjakovë/Đakovica municipality – this dream started sometime in 2002 when he, with the help of family relatives, decided to start a business of poultry farming and chicken, and cattle feed production. Labinot Gashi says that he started his business with around 2,600 chickens. After ten years of activity, the “Jazi 1” poultry farm is now the largest feed producer and the only pelleted feed producer in Kosovo that also exports pelleted feed to Albania. Besides animal feed (mash and pellets). It also produces pullets and eggs. “Now we have enlarged our business with 35 thousand chickens for egg industry and we have capacity for 25 thousand chickens for the poultry meat industry”, says Labinot Gashi, who estimates the capacity of his slaughterhouse to be 1,200 chickens per day. “Jazi 1” now cooperates with farmers who are his clients and suppliers.
The farm employs 25 workers of various social backgrounds and 5 members of Mr. Gashi’s family and also offers employment and livelihood opportunities for local farmers – through job creation and the promotion of small enterprises involved in the local value chain.
- 35 thousand chickens for egg industry and we have capacity for 25 thousand chickens for the poultry meat industry
- The farm employs 25 workers of various social backgrounds and 5 members of Mr. Gashi’s family
UNDP’s Growing Inclusive Markets (GIM) project implemented a key market analysis which introduced the idea of doing business outside the usual routine. The aim of this partnership between local farmers is to support pro-poor investments that accelerate and sustain access of low-income and socially excluded population to affordable goods and services.
In particular, at the core of this initiative is the inclusion of small farmers to participate in the poultry farming sector. After conducting a feasibility study, GIM Kosovo began assisting “Jazi 1”, poultry farm from the region of Gjakovë/Đakovica, by helping it draw up a business plan that would include local farmers in its business operations. The project also assisted the farm in preparing and submitting two applications for EU grants. As a result, “Jazi 1” is now part of PADOR - a special EU database with information on selected companies chosen by its members.“If ‘Jazi 1’ wins these two EU grants, then with the first one it would profit a factory where it would store its raw materials and with the second application it would profit an automatic slaughterhouse for chicken with a poultry processing line that would make also salamis, hot-dogs, etc”, says Zenelaj.