Policy framework and institutional capacity for media development & transparency
About the project
UNDP’s cooperation with the Department of Information and Media (DoIM) is largely formed by the outcomes of the Media Development Assessment (MDA) carried out in 2010, and the strategic framework developed as a result.
The indicators are based on UNESCO Media Development Indicators, which were tailored to the Bhutanese context with technical support from the UNDP.
The MDA assessed the media environment in Bhutan and found that despite established codes of ethics, the media industry is actively applying these, it was also found that trained journalists were lacking.
Within a decade, there has been a rapid increase of media organizations in the country, a result of a liberalized media policy. Despite a relatively diverse media landscape, most media organizations are concentrated and cater to a largely urban audience.
UNDP’s work with DoIM contributes towards the development of strong policies in the field of the media, and their effective implementation.
In 2013, a UNDP supported broad based Media Impact Study will be undertaken by DoIM, as a follow up to a similar 2008 study. The study will provide a significant opportunity for measuring progress made in developing a strong media presence.
UNDP also provided support for the development of a Right to Information (RTI) Act and a National Media Policy, which are pending approval by the Parliament and Cabinet, respectively. UNDP will work closely with DoIM to consider ways in which to ensure that the RTI Act and the Media Policy are finalized and implemented.
The project aims to strengthen staff capacity for the implementation of the Act and Policy in line with latest international developments in the field of right to information and the media.
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